Video Marketing

Most attorneys use simple text links or pictures to describe and market their practice. You can distinguish and legitimize yourself by using the power of video to add a multimedia component to your website and other marketing efforts.

Why Use LawInfo Legal Marketing to Produce Your Videos?

  • Scripts written by licensed attorneys
  • Every video is produced by LawInfo’s in-house production crew, approved by attorneys, and feature professional actors or actresses
  • Flexibility – your videos can appear on your website, YouTube, Google Places, or wherever else you wish

There are three video options currently available: 1) Custom Videos, 2) Video Sponsorships, and 3) Re-Packaged Practice Area Specific Videos.

1) Custom Videos

A custom law firm video is most often used as a welcome message on your firm website. These professionally produced, high definition videos will welcome your potential client, educate that user on the benefits of hiring your firm, and finish with a strong call to action. Each video features:

  • Custom video written, directed and edited by in-house staff with years of experience
  • Professional actors
  • Flexibility – Not only can the videos be hosted on various mediums including your website, but your video can feature you if you wish

2) LawInfo Video Sponsorships

Located throughout LawInfo.com’s marketing legal resources and directory listings are educational videos that describe specific legal events. A simple way to get started with video is to sponsor a practice area through what’s called a “Pre-Roll.” Your pre-roll will appear in the practice area and location of your choosing, and will encourage the site visitors to contact your firm.

  • Exclusivity: Only one firm can sponsor a practice area for a specific geographic area

3) Re-Packaged Practice Area Specific Videos

If you’d like to get started with video, or are looking to bolster your current video library, LawInfo Legal Marketing offers the ability to license LawInfo.com previously produced videos on an annual basis. These videos will be re-packaged to include your firm’s contact details, and made available for you to use on your website, Google Places Page, or other marketing mediums. These videos are available in 3-packs, and you select the videos you’d like to market your firm.

Next Step:

If you’d like to learn more, or if you’re ready to take the next step, call a LawInfo Legal Marketing sales representative at (866) 636-6127, or click on the Get Started button below.

Get Started
LawInfo is not a referral service and does not make recommendations or endorsements of the use of any attorney’s services. The Lead Counsel Program is not an attorney referral service. Potential clients contact Lead Council members directly. LawInfo takes the Lead Counsel Program qualification process seriously and relies on attorney applicants, attorney peers (references), and attorney members to do the same. Members commit to notifying LawInfo immediately should any status change in their practices that may make them ineligible for continuation in The Lead Counsel Program.